Toemphasize on the demand of clients and quality of goods in accordance with international standards, as well as quick delivery to suit clients delivery schedule.

To promote/maintain the high quality of Thai agricultural and farm products fully to meet international requirements as well as their competitiveness in the world market.

To anticipate actual co-operation among Thai exporters not only to expand global market share portion as a result of aggressiveness in penetration of overseas market but to also closely co-operate in tackling trade obstacles overseas and circumventing trade protectionism.

General goals of the company wish to see Thai agricultural produce/product (s) to be effectively captured/maintained in their market share in the world market and be able to earn as much as possible foreign exchange/hard currencies for the economical benefit of Thailand and her prosperity as 70% of her population being farmers and their well-being depended on good price for their farm products